SHU Portfolio: Roku Rockets
The company had another fantastic quarter driven in equal measure by platform active user growth and ARPU growth.
The tailwinds of shifting towards OTT will be blowing for years to come.
We think the shares will continue to rocket as long as the competition doesn't make any serious inroads into their platform growth, especially their gains on smart TVs.
The Roku Channel constitutes a platform in itself, brings multiple advantages and could function a little like a hedge should competition eat into their TV platform lead in the future.
On June 1 this year, we bought 100 shares of Roku (ROKU) for the SHU portfolio at $37.77. We also explained why in an article. Needless to say, this has gone rather well in a very short time.
Here is a little update on the SHU portfolio to start off with (Friday, August 10 after market close in chronological order of buying starting on September 29, 2017):
Do we need to revise our original Roku investment thesis? No, not really, apart from the fact that things are going even better than we expected. Here are a number of takeaways from the quarter.
Platform growth
There are three main avenues to achieve platform user growth:
The Roku players (HDMI plugin devices)
Licensing their OS to OEMs
The Roku Channel (see below)
The quarter experienced a surprising resurgence in the players with a 24% rise in Q2 revenue (y/y), but this isn't the future, which is that all TVs become smart TVs with an operating system.
The tailwinds of shifting towards OTT will be blowing for years to come.
We think the shares will continue to rocket as long as the competition doesn't make any serious inroads into their platform growth, especially their gains on smart TVs.
The Roku Channel constitutes a platform in itself, brings multiple advantages and could function a little like a hedge should competition eat into their TV platform lead in the future.
On June 1 this year, we bought 100 shares of Roku (ROKU) for the SHU portfolio at $37.77. We also explained why in an article. Needless to say, this has gone rather well in a very short time.
Here is a little update on the SHU portfolio to start off with (Friday, August 10 after market close in chronological order of buying starting on September 29, 2017):
Do we need to revise our original Roku investment thesis? No, not really, apart from the fact that things are going even better than we expected. Here are a number of takeaways from the quarter.
Platform growth
There are three main avenues to achieve platform user growth:
The Roku players (HDMI plugin devices)
Licensing their OS to OEMs
The Roku Channel (see below)
The quarter experienced a surprising resurgence in the players with a 24% rise in Q2 revenue (y/y), but this isn't the future, which is that all TVs become smart TVs with an operating system.

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